“Everything You Wanted to Know
and
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| "Having read Barbara Gabogrecan's latest edition of "How to Run a Business From
Your Kitchen Table" I was impressed with the enthusiasm displayed by the author for the small
business operator. …….The book gives examples of the techniques and hints on how to grow your
business and improve business performance.. …….I recommend this book …… to all home based and small
enterprises as a source of practical information and ongoing skills
development" Elaine Egan former Manager Western Business Enterprise Centre; Chair BEC Victoria |
Date: September
From: Peter O’Connor
When you are running a business from home many do not treat you as they would a traditional business working from an office or a shop. You are often thought of as simply a ‘hobbyist’ or even worse, a ‘backyarder’. This can make you feel really down as you put your best efforts into making a viable business.
There is no need to despair. Barbara Gabogrecan has been tirelessly working to
have the home based business (HBB) sector in Australia recognised for being the ‘frontrunners’ that many are.
She is considered to be the ‘guru’ and has written the book ‘How to Run a Business From Your Kitchen
Table’ to ensure that all HBB operators can be alerted to the many aspects of running a successful
business while motivating owners to forge ahead, even when the going gets tough.
Chapters of this book deal with such mundane matters as planning, self employment, business structures, technology, risk management, surveys, finance and customer relationships….the ‘must know’ stuff! But Barbara manages to write it as though it is the most interesting and exciting stuff you will ever read! But the really exhilarating information in this book covers the often difficult to achieve ‘marketing’ tactics.
You Can Discover the Magic of Marketing Right NOW!
Barbara discusses the marketing tools you can use and describes how to best use them. The pitfalls of ignoring them and the outcomes of using them correctly are clearly pointed out and elaborated on. You will be left in not doubt about the importance of marketing to build a successful business and how to implement some simple and affordable tactics to lead your business along a pathway to success.
‘How to Run a Business From Your Kitchen Table’
is divided into two sections.
Part 1 deals with some of the problems and advantages of working from home and the many essential areas that you must cover in any business. Chapters titled…
• Marketing Tools
• Promote or Perish
• Networking for Profit
• Mentoring for Micros
• Frustrations of Finance
will give you valuable information written in such an easy, friendly way that you will not only ‘get it’ but will be ‘champing at the bit’ to put some of these ideas into action!
Part 2 lists over 50 different types of businesses that can easily and successfully be run from a home base and includes hundreds of marketing tips that you can use. The ‘clever’ reader will adapt these marketing strategies to fit their specific type of business, even if it is not listed here. The business types fit the categories of:-
• Creative industry
• Cleaning businesses
• Children’s products
• Outdoor businesses
• Food industry
• Personal caring
• Leisure clubs
• Communication
• Animals
• Office administration
To find a business book that is a ‘friendly chat’, while at the same time covering essential steps required to run a SUCCESSFUL business, is not easy to find. Many business books are written in a dry, formal language and are meant to instruct and inform (and in the process often intimidate), without any thought as to the real spirit of the target market – the business operator working from home.
Barbara has a wonderful knack of writing in the ‘language of the people’ that is warm, friendly (often humorous), motivating and easy to understand. Consequently this is a book that you will not simply scan through then put on your bookshelf and ignore. You will read and then implement many of the ideas discussed in this book – it will become your ‘business bible’ and treasured business tool.
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"I was very impressed by the book 'How to Run a Business on Your Kitchen Table' There
were a few things that stood out for me in the book, firstly your 'can do' attitude. It has always
been my belief that the harder you work, the luckier you get” Theo
Moody “Helpful and exciting reading!” Alison Moore
“I have read your fantastic book, as it is an Australian book; I was very pleased with your wealth of information.” Dolores Calle |
This book takes you through the many questions you have about how to increase the success of your business. It acts as a ‘benchmark’ – if you have covered all the bases in the book, then your success rate will leap ahead in bounds. There is an emphasis on looking after the customer and marketing your business – the two essential qualities for any successful business.
Guarantee
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"I take all the risk here – if you do not
find this book interesting and helpful simply return it within 30 days and your money will be
refunded in full." |
Right from the moment you open this book and read the Introduction about how Barbara Gabogrecan developed her successful home based business, you will be gobsmacked. The exciting journey she embarked on that led to extensive accolades and unbelievable development will indicate to you that the rest of the book will be loaded with ‘outside the box’ ideas and some ‘unreal’ motivation.
As a home based business, Barbara has ‘been there and done that’ and she shares her knowledge and expertise with you. This book is a journey – a pathway to success that you can take your business on.
And just to make sure you feel really ‘special’ I am including two online DVD’s to let you learn from other experts; you can view them as soon as you have ordered the book, while you wait for the postman!
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FREE BONUS #1 Naomi Simson is CEO (Chief Experience Officer) of Red Balloon Days (a company that is the leading online gift retailer for businesses in Australia and New Zealand) discusses ‘The Magic of Marketing’. To have a magical business Naomi said we needed magical friends; a magical team, magical suppliers and a magical product. She pointed out that the ‘experience’ of the customer is more important than the product/service we produce, as it is this experience which causes one person to tell another to tell another - and this is how the magical practice of ‘word of mouth’ promotion takes place. And Naomi would know, being number #10 in the BRW fastest growing start-ups list; being finalist in the Telstra Small Business Awards; and Entrepreneur of the Year at the Westpac Champion of Champions Awards. |
These DVD's have been produced by the Award Winning Lifestyle
Video Productions
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FREE BONUS #2 John Kirkhope had a dream. He took the risk to set up the fashion label of Diana Ferrari, now synonymous with quality shoes. John will enthrall you with the story of his ‘DREAM’ and how he achieved it. He entwined his story around 10 Tips that he considers are important when starting up and running a successful business. |
If you are serious about looking at new ideas to boost the success of your business, then you will seriously
want to own this best selling book. So you will be surprised to hear what it costs…the reason that it is so well
priced is that Barbara is about to release a new book and she is clearing the existing stock of ‘How to Run a
Business From Your Kitchen Table’.
You will truly benefit from a great book at an unbelievably
low price! So order NOW while there is still some stock
available.
Normal Retail Price $27.50
Price to you - only $A19.00 (free postage & handling in Australia)
If you live outside of Australia email for a quote for postage
This Book will cover so many aspects of how to run a successful business from a kitchen table that it will become your ‘business bible’!
* Planning
* Self employment
* Business structures
* Technology
* Risk management
* Surveys
* Finance
* Customer relationships
* Marketing strategies
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“A really neat book. I've read it from cover to cover...twice” Stephen Coyle
“I love your book, it's so easy to read and it's written in a way that I feel I know you. Certainly I can relate to many of the issues you speak of. I'm very excited by the prospect of meeting with you and others with similar issues” Leigh Ball |